RANKPROOF · 12-DIMENSION SEO + AI-SEARCH AUDIT

Find out exactly why you're not ranking.

Your competitors are getting calls from Google searches that should be yours. RankProof runs 12 parallel analyses using professional-grade data — scores every ranking signal — and delivers a PDF showing exactly which 10–25 fixes to prioritize. No dashboard to interpret. No 90-page raw crawl dump. Just a clear diagnosis and a ranked action plan.

12 dimensions scored AI-search readiness included PDF + action plan in 3–7 days
SEO Health Score REPRESENTATIVE SAMPLE
38
/ 100
Technical SEO
22
Core Web Vitals
34
Local / GBP
51
On-Page Content
47
Mobile UX
72
Backlink Profile
18

Representative sample — not real site data

Built for Dental Practices Medical & Dermatology Law Firms Home Services Restaurants Local Retail Any SMB
What is an SEO audit?

An SEO audit is a structured analysis of every factor that determines whether your website appears in Google search results — including technical health, page speed, on-page signals, local visibility, backlinks, schema markup, and competitor positioning. A professional 12-dimension audit like RankProof also checks AI-search readiness: whether your content is structured to be cited by ChatGPT, Perplexity, and Google's AI Overviews. The output is a scored report with findings ranked by business impact and a step-by-step action plan.

Why AI-search matters now: Google's AI Overviews began appearing for a broad share of queries after May 2024 (Google I/O, 2024). Sites with structured data, clear entity definitions, and answer-format content are significantly more likely to be cited. RankProof checks your AI-citation readiness as Dimension 12 of every audit.

What's in the audit

12 dimensions. Every signal that affects your ranking.

Most free SEO tools check five things. RankProof runs 12 parallel analyses across every layer of your online presence — the same professional stack agencies use, structured into a single readable score with findings ranked by impact.

Google uses Core Web Vitals as an explicit page experience ranking factor (Google Search Central, 2021). All three are measured in every audit.

⚙️
01
Technical SEO
Crawlability, indexation errors, redirect chains, robots.txt, sitemap structure, canonicalization.
📄
02
On-Page Signals
Title tags, meta descriptions, heading hierarchy, internal linking, keyword usage, URL structure.
03
Core Web Vitals & Speed
LCP, CLS, INP, TTFB — measured via Lighthouse. Page speed by device. Image optimization.
✍️
04
Content Quality
Thin content pages, duplicate content, content gaps vs. competitors, E-E-A-T signals.
🔗
05
Backlink Profile
Domain authority, referring domain count, toxic link flags, anchor text distribution.
📍
06
Local SEO & GBP
Google Business Profile completeness, NAP consistency, local citation health, review signals.
🏷️
07
Schema Markup
Structured data presence and validity — LocalBusiness, FAQ, Reviews, Service, Breadcrumbs.
📱
08
Mobile Experience
Mobile usability via Lighthouse and Search Console signals. Tap targets, font sizes, viewport.
🔍
09
Indexation Health
Pages indexed vs. expected, noindex misuse, GSC coverage errors, crawl budget waste.
🏆
10
Competitor Benchmarking
How you stack up against 3 top local competitors on authority, content, and keyword overlap.
🎯
11
Keyword Gap Analysis
Keywords your competitors rank for that you don't. Volume, difficulty, and quick-win tags.
🤖
12
AI-Search Readiness
Visibility in AI Overviews, cited-source signals, structured answer optimization for ChatGPT/Perplexity.

Sample report preview

A report that's actually readable.

No 90-page PDF of raw crawl data. Every finding is scored, explained, and ranked by impact — so you (or your developer) know exactly what to fix first.

RankProof Audit Report — Representative Sample Data
BrightSmile Dental — Austin, TX
Audit Date: [Sample] · brightsmile-dental.com · Tier: Pro
Overall Score
42
NEEDS WORK
22
Technical SEO
34
Core Web Vitals
51
On-Page
49
Local / GBP
71
Mobile UX
18
Backlinks
0
Schema
29
Speed
58
Indexation
44
Competitors
60
Keyword Gaps
15
AI-Search
TOP PRIORITY FINDINGS — IMPACT-RANKED
CRITICAL
Zero LocalBusiness or Dental schema on any page. Structured data is absent site-wide. Fixing this is a 2-hour implementation for a developer and likely doubles your local pack eligibility.
CRITICAL
LCP of 8.4s on mobile (target: <2.5s). Measured via Lighthouse. Root cause: uncompressed hero images (4.2MB). Resize + convert to WebP = estimated 3.1s improvement.
HIGH
GBP profile missing 6 service categories and has no Q&A content. Competitors average 11 services listed. This directly limits local pack ranking width.
HIGH
14 pages returning 404 — 9 of these are linked from your own site. Broken internal links pass zero authority and create poor UX. Full list in Appendix A.
MEDIUM
Keyword gap: "dental implants Austin" (2,400 mo. searches). You have no content targeting this term. Top 3 competitors all have dedicated pages. Estimated time to rank with a new page: 60–90 days.
⚠ This is representative sample data for illustration only. No real site was audited above. Your actual report will contain findings specific to your domain.
Pricing

Three tiers. Same 12-dimension engine. Pick your depth.

Every tier runs the full 12-dimension audit. The difference is how deep we go on competitor benchmarking, keyword research, and the AI-search strategy layer.

Lite Audit
$500
Full 12-dimension diagnostic — 3-day turnaround

  • All 12 dimensions scored
  • Technical + on-page + speed analysis
  • Local / GBP audit
  • Schema & mobile review
  • PDF report with prioritized action list
  • 1 competitor benchmarked
  • Keyword gap analysis (top 10)
  • No implementation roadmap
Order Lite — $500
Delivered in 3 business days
Premium Audit
$2,500
Deep competitor teardown + 90-day roadmap + strategy call

  • Everything in Pro
  • 5 competitors benchmarked in depth
  • Full keyword universe map (100+)
  • Content gap brief per keyword cluster
  • AI-search featured snippet strategy
  • 90-day implementation roadmap
  • 1-hour strategy call + Q&A
  • 1 follow-up re-check at 60 days
Order Premium — $2,500
Delivered in 7 business days

Want us to implement the fixes?

After your audit, we can quote a separate "Fix & Implement" engagement — scoped to the findings in your report, with your developer or ours.

Ask about implementation →

How it works

Order Monday. Prioritized PDF by Friday.

1

Book or order (5 minutes)

Click "Get my audit" to book a quick scoping call or order a tier directly. We confirm scope, send you a secure Stripe checkout link, and once you pay you fill out a short intake form: your domain, top target keywords, business type and geography. GSC read-only access is optional but improves accuracy.

2

Engine pulls data across all 12 dimensions

DataForSEO, Firecrawl, and Lighthouse run in parallel across your site. Every dimension scored against the same framework we use for our own clients.

3

A real analyst adds context the crawler can't catch

Every engine output gets a human review pass. We flag issues the data misses, filter low-impact noise, and write the ranked action plan by hand.

4

Clean PDF lands in your inbox, ready to execute

10–25 findings prioritized by business impact. Hand it to your developer, your staff, or hire us to implement. No account to log in to, no dashboard to learn.


Why RankProof

We show our work.
Literally.

Every score in your report has a source. Every "estimate" is labeled as one. We don't pad the report with findings we can't back up.

🔬

Professional-grade sources, not free-tool crawls

DataForSEO for backlinks and ranking data, Firecrawl for full on-site crawl, Lighthouse for Core Web Vitals — the same APIs agencies pay for, not a browser extension scrape.

🏷️

Every estimate is labeled — we don't fake metrics

If a metric can't be measured directly (historical traffic, AI citation frequency), we say so and explain the methodology. You'll always know what's live data vs. modeled.

🎯

10–25 findings ranked by impact — not 400 items to ignore

We filter noise. Every finding in your report passes a business-impact threshold. The top item in your report is the single highest-leverage fix for your specific site and market.

Built in 3–7 days, not 3–6 weeks

Cooper Hathaway built this engine and runs every audit personally. The process is tight, the framework is fixed, and every report gets his direct review before it ships.

Data Sources Used in Every Audit
DataForSEO
Backlinks, rankings, competitor data
LIVE
Google Lighthouse
Core Web Vitals, speed, mobile
LIVE
Firecrawl
Full site crawl, on-page, internal links
LIVE
Google Search Console
Indexation, coverage errors (if access granted)
LIVE
AI Citation Signals
ChatGPT / Perplexity visibility checks
ESTIMATED
Historical Organic Traffic
Derived from rank × estimated CTR curves
ESTIMATED
We label every estimate. When a metric can't be measured directly — historical traffic, AI citation frequency — we say so and explain our methodology. You'll always know exactly what's measured vs. modeled.

RankProof vs. free SEO checker tools

What you need Free toolsSEMrush Lite, Ahrefs free, Moz free, Google Search Console RankProof
All 12 ranking dimensions covered Partial — 3 to 5 dimensions ✓ All 12
Findings ranked by business impact — Raw data only ✓ Impact-ranked
Human review pass ✓ Every report
Context for YOUR business type & market ✓ Included
Local / Google Business Profile audit Limited or none ✓ Full GBP audit
AI-search readiness (ChatGPT / Perplexity / AI Overviews) ✓ Dimension 12
Estimates labeled vs. live data Not disclosed ✓ Always labeled
Competitor benchmarking Partial (paid tiers est. $99–$449/mo) ✓ Pro + Premium
PDF action plan delivered — Dashboard only ✓ Delivered to inbox
Cost est. $99–$449/month subscription From $500 one-time

Competitor pricing is estimated from publicly listed plans as of June 2026. RankProof is not affiliated with SEMrush, Ahrefs, Moz, or Google.


Also in the growth stack

Two more tools built by the same team, for the same buyer.

RankProof diagnoses why you're not ranking organically. If paid acquisition and ad creative are part of your marketing stack too, these run the same professional-grade, no-fluff approach.


FAQ

Questions local business owners ask before ordering

Free tools give you raw data — hundreds of flags with no prioritization and no context for your specific business type or market. RankProof synthesizes data from multiple professional-grade sources (DataForSEO, Firecrawl, Lighthouse) into a single scored report, with a human review pass that adds the judgment a crawler can't. You get impact-ranked findings, a clear action plan, and an analyst who's looked at your specific site — not a dashboard you have to interpret yourself. We also flag anything we can't measure directly, rather than silently skipping it.
The audit is a standalone productized service — you get the report and action plan, then implement with whoever you choose. After delivery, we can quote a separate "Fix & Implement" engagement scoped to your specific findings. Ask us about it when you order or after you receive the report.
Lite audits: 3 business days. Pro audits: 5 business days. Premium audits: 7 business days. Rush delivery (24–48hr) is available on request for an additional fee — reach out before ordering.
Your domain, your top 3–5 target keywords, your business type and target geography, and optionally read-only access to Google Search Console (significantly improves indexation accuracy). That's it — the onboarding form after checkout takes about 5 minutes.
Often yes, more so than for large sites. Small sites tend to have a handful of high-impact issues that are blocking ranking across the whole domain — a missing GBP category, no schema, one slow page. Finding and fixing those specific items frequently produces measurable ranking improvement within 60–90 days. The Lite tier at $500 is designed specifically for lean sites.
Cooper Hathaway built and operates the RankProof audit engine directly — every report reflects his review, not an anonymous team. The data sources — DataForSEO, Lighthouse, Firecrawl — are professional-grade, used by agencies worldwide. Every output goes through a human review pass before delivery. We can share an example report on request — contact us and we'll send one.
Yes. Dimension 12 of every audit covers AI-search readiness: whether your content is structured to be cited by ChatGPT, Perplexity, and Google's AI Overviews. We check structured data coverage, answer-format content gaps, entity clarity, and cited-source signals. Where direct measurement isn't possible (e.g., ChatGPT citation frequency), we label it as estimated and explain our methodology — we don't fake it.
Yes. After your audit, we can quote a "Fix & Implement" engagement scoped to your specific findings — or a full site rebuild starting from $500 with optional ongoing hosting at around $25/month. The audit is always a useful standalone purchase even if you choose to implement elsewhere. We'll scope any implementation work after we see your report findings.
RankProof audits are fixed-price, no hourly billing. Lite is $500 (single-site technical + on-page review), Pro is $1,500 (adds competitor benchmarking and keyword gap analysis), Premium is $2,500 (deep 5-competitor analysis, content briefs, a strategy call). You pick the tier before ordering — the price you see is the price you pay.
Yes, arguably more than an established site. New sites have no ranking history to protect, so early technical or structural mistakes compound for months before you notice them in traffic. A Lite audit before or shortly after launch catches indexation errors, missing schema, and crawlability issues while they're still cheap to fix.
Every audit scores your site across 12 areas: technical SEO, on-page signals, Core Web Vitals, content quality, backlink profile, local SEO/GBP, schema markup, mobile experience, indexation health, competitor benchmarking, keyword gap analysis, and AI-search readiness. Pro and Premium tiers add deeper competitor and keyword coverage within those same 12 dimensions — see the breakdown above.
Depends what you need. A retainer makes sense if you want someone actively building links and publishing content every month. If you just need to know what's broken and why you're not ranking, a one-time audit answers that without a recurring bill. Many clients order an audit first, then decide if ongoing work is worth it.
Yes — multi-location audits are scoped per engagement since each location page and GBP listing needs its own local SEO review. Contact us with your location count before ordering so we can quote the right tier; a 5-location dental group needs more than a single Lite audit covers.
Depends on the finding. Some fixes (GBP categories, meta tags, schema) are done in minutes by whoever manages your website or listings. Others (Core Web Vitals, site architecture) need developer time. The report tells you which is which and roughly how much effort each fix takes, so you can decide who handles it.

Ready?

Stop losing business to sites that outrank you.

Order today and you'll have a prioritized, actionable SEO report in 3–7 business days — including your AI-search readiness score. No contract, no retainer, no recurring fee. One diagnosis, one action plan.

Get my audit — from $500 → Ask a question first
Get started

Request your audit.

Fill in the form below, or click "Get my audit" above to book a scoping call directly. We confirm scope within 1 business day, send a secure Stripe checkout link, then the audit engine starts once you pay.

We reply within 1 business day to confirm scope. If you haven't paid yet, we'll send the Stripe link then.

What you're ordering

A productized SEO audit — one-time fee, fixed scope, fast delivery. No retainer. No surprises.

Lite Audit
Delivered in 3 business days
$500
Pro Audit
Delivered in 5 business days
$1,500
Premium Audit
Delivered in 7 business days
$2,500
What happens after you submit
  1. We confirm your scope by email within 1 business day
  2. Stripe checkout link sent (or order directly above)
  3. We request GSC access if relevant
  4. Audit engine runs + human review
  5. PDF report delivered to your inbox